As a Sales Demand Analyst, you will be responsible for developing and maintaining demand forecasts across a portfolio of customers and products. Working closely with Commercial, Operations, Production Planning, and key retail customers, you'll use data, market intelligence, promotional plans, and sales trends to create accurate forecasts that support business performance and customer service excellence.
This is a highly collaborative role where you'll have ownership of specific customer accounts, providing insight and recommendations that drive effective planning and decision-making.
This is a hybrid role requiring two days a week on site either at our Callington site (PL17) or at our Leicester site (LE4)
Key Responsibilities:
- Producing and maintaining customer demand forecasts through the VMI forecasting system.
- Managing base sales volumes and exception reporting.
- Incorporating promotional activity, sales updates, and market intelligence into forecast models.
- Building strong partnerships with Commercial teams to support collaborative demand planning.
- Reviewing historical sales data and identifying key demand drivers and trends.
- Monitoring forecast accuracy and producing KPI reports across multiple time horizons.
- Coordinating seasonal planning activities and promotional forecasting.
- Working cross-functionally with Commercial, Finance, Marketing, Operations, and Production Planning teams.
- Communicating customer requirements and action plans to Production Planning teams.
About You
We believe success comes from collaboration and diverse perspectives. At Samworth Brothers, we value team players who are driven to achieve great results together. You’ll bring the following skills and experience:
- You will have experience in an analytical, forecasting, sales planning or supply chain role.
- Bringing strong numerical and analytical skills with excellent attention to detail.
- Experienced in working with large datasets and complex information.
- Having advanced Microsoft Excel skills and experience using reporting tools.
- Able to identify trends and translate data into practical recommendations.
- You will of course have strong communication skills with the ability to explain findings clearly.
What We Offer
We’re building a workplace where different ways of thinking are not just welcomed but supported, with clear communication, flexible processes, and a commitment to continuous improvement so everyone can thrive.
Company pension scheme
Access to health and well-being support, such as healthcare, optical and dental discounts
Employee discount scheme
Experience annual pay reviews
Profit related pay
Opportunity for extended leave
Free on-site parking
Unlock your potential through training and growth opportunities